That entire domestic sector (light beer) has been in decline for a while now due to the rising popularity of both hard seltzers and nonalcoholic beers. Coors Light and Miller Lite sales volume mirrors the Bud Light decline.Check the comments on X. Bud Light is a dead brand. People aren't forgetting about the tranny stuff so quickly.
Would love to see a documentary on the evolution of the AB marketing department from spuds mck to now. What a decline.Bud Light needs to bring back the Real Men Of Genius ads. Those were great.
In their ads they need to have lots of pickup trucks with fuzzy, blue collar dudes wearing flannel shirts, shoveling dirt into trucks in slow motion so they can cool themselves down with a bud. Get back to their roots.
Can the blue collar dudes be a bit sweaty? And can the entire thing be filmed in slo-mo?
Asking for a friend.
Absolutely. Maybe a few of the alphas would pull of their shirts in slow mo before downing that ice cold bud light.
this one was awesome.Bud Light needs to bring back the Real Men Of Genius ads. Those were great.