Sanders has admitted that his 2016 campaign was “
too white.” Indeed, his inability to excite a large group of voters beyond his majority-white base led to a pummeling across the South. Older black voters knew Clinton; Sanders was the one rolling the boulder uphill. He lost the black vote by 90 percent in Arkansas, by
86 percent in South Carolina, and by 89 percent in Tennessee. In Missouri, where he lost by the slim margin of 0.2 percent, he lost the black vote by 67 percent.
For many voters, the 2016 election was their first introduction to the Vermont senator with the unkempt hair and radical ideas. He knew more people would know his name if he ran again in 2020, but he needed to do more: He needed to hire a more diverse staff, attend events at historically black colleges and universities, speak to black media and black people directly, and, perhaps more than anything, listen to black voices.
He did all that. But despite his efforts, the support never quite materialized. From the South Carolina primary through Super Tuesday, among black voters, Sanders was trounced by former Vice President Joe Biden. Sanders offered a revolution; voters rebuffed it. The black people who did support Sanders tended to be younger—and
young people tend to vote at lower rates than older people do.
Tonight, exit polls showed that Sanders lost the black vote in Mississippi by 71 points—84 percent of black voters supported Biden, and just 13 percent supported Sanders. Sanders’s performance among black voters was just 2 percentage points better than it was in 2016. Cable networks called the race as soon as the polls closed: another decisive victory in the South for Biden.