From the 11/10 Star-Tribune:
On3 also estimates Greenway’s endorsement potential ranked No. 7 of all girls basketball players nationally. Five-star senior Aaliyah Crump, who transferred this summer from Minnetonka to Montverde Academy in Florida, is No. 11. Crump became the first high school athlete to ink an NIL with New Balance’s Klutch Athletics last year and is expected to sign with Texas on Wednesday.
Greenway, 17, moves from a soccer season that ended with a Providence Academy state championship to the gym. The dynamic 5-8 guard will pursue another state basketball title, and her 40,000-plus social media followers will journey alongside her. The social-media side and brand-building work can easily eat up more time and energy than it should for these talented teenagers.
“As a parent going through it, there’s a lot of challenges and a lot of conversations,” Chad said. “This doesn’t consume everything they’re doing. That’s one way we try to keep things in perspective. To have some semblance of a normal high school experience.”
Maddyn, who recently cut the list of finalists for her college decisions to Clemson, Duke, Iowa, Kentucky, Stanford and UCLA and could announce a commitment soon, has NIL opportunities in her sights, but it’s not her family’s primary focus.
“You see a lot of athletes doing their own NIL deals and marketing deals,” Chad said. “I don’t think that’s going away anytime soon. You can just see it accelerating with some of these really good players. But I don’t think you ever make decisions on going to a school based off that. … You really want to make the decisions off relationships and people.”
On3 also estimates Greenway’s endorsement potential ranked No. 7 of all girls basketball players nationally. Five-star senior Aaliyah Crump, who transferred this summer from Minnetonka to Montverde Academy in Florida, is No. 11. Crump became the first high school athlete to ink an NIL with New Balance’s Klutch Athletics last year and is expected to sign with Texas on Wednesday.
Greenway, 17, moves from a soccer season that ended with a Providence Academy state championship to the gym. The dynamic 5-8 guard will pursue another state basketball title, and her 40,000-plus social media followers will journey alongside her. The social-media side and brand-building work can easily eat up more time and energy than it should for these talented teenagers.
“As a parent going through it, there’s a lot of challenges and a lot of conversations,” Chad said. “This doesn’t consume everything they’re doing. That’s one way we try to keep things in perspective. To have some semblance of a normal high school experience.”
Maddyn, who recently cut the list of finalists for her college decisions to Clemson, Duke, Iowa, Kentucky, Stanford and UCLA and could announce a commitment soon, has NIL opportunities in her sights, but it’s not her family’s primary focus.
“You see a lot of athletes doing their own NIL deals and marketing deals,” Chad said. “I don’t think that’s going away anytime soon. You can just see it accelerating with some of these really good players. But I don’t think you ever make decisions on going to a school based off that. … You really want to make the decisions off relationships and people.”