It honestly amazes me that McDonalds is still as relevant as it is today. There are so many options in the fast food and drive-thru industry than ever before. And almost all of them have better customer service and better quality. The very few times I go to a McDonalds, it is slow, dirty, and the quality is crap. Granted, that's like once or twice a year but still.
Power of incumbency and name recognition.
Yea, but eventually that has to start to fade. Especially with the food snobbish Millenials and Generation Z. I mean there are an amazing amount of options for fast food and when I talk to my niece (no pics) and nephew who are both high schoolers, their friends all go elsewhere.
That is true. Breakfast is not an option at many fast food places. I bet they make a good portion of their revenue there.
Kwik Star is much faster and an easier stop IMO. Grab what you want including grocery items fresh fruit and be gone.
Wendy’s my man. The Frosty and thick fries combo is better, even though the fries themselves aren’t as good as McDs.
You mean the store that sells Happy Meals? Yes, if you have kids you know the Happy Meal restaurant.
When my daughter turned 8 she decided she didn’t want happy meals any more. I asked her what she wanted instead, she said a cheeseburger, small fries and a chocolate milk, but NOT a happy meal.
It’s all Ray Croc’s fault.This story is a fun and interesting read:
The Cold War Over Hacking McDonald’s Ice Cream Machines
Secret codes. Legal threats. Betrayal. How one couple built a device to fix McDonald’s notoriously broken soft-serve machines—and how the fast-food giant froze them out.www.wired.com
It kind of is. The Corp wields enormous power over franchisees because it controls the land under which the stores sit - which was Croc’s wily idea.
Read an article a few years ago about old John Deere tractors going for big money because they were old enough were people could still fix them themselves.
