Thanks. I have a few issues with your opinion, which I think deflects responsibility among the party you keep.
The "media" are profit driven corporations, not an arm of the Democratic party. Trump is/was ratings gold. Some people couldn't believe what they were seeing, others loved what they were seeing. Tune into see the train wreck or tune into see the greatest businessman of all time tell it like it is.
You think his coverage wasn't negative, I believe just showing nearly anything he said or wrote is inherently negative. Republicans thought otherwise.
I also think it's weird to deflect blame on to the media, the same entity that Republicans by and large believe is fake. It seems strange that people would be influenced by the same media that they know to be the enemies of the people.
I understand why someone would hold your opinion, it likely feels a lot more comfortable than an alternative conclusion. Such as membership in a party that has millions of deplorables.