AB entered into a partnership with her and PAID her to run an Instagram ad promoting a sweepstakes and the beer cans they had given her with her face on it. I think THAT'S it.
🌈🌈🌈 Uh Oh!!!
- Thread starter Joes Place
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Beer can. Singular.
To have her market to her demographic, not Kid Rocks.
It's called targeting advertising. Done every single day.
And what a huge demographic that must be.
Seems a more effective use of marketing resources would be to target the manifold greater demographics.
They really want to promote - vs sell to - this tiny, but overly amplified demographic.
You didn’t care because you don’t suffer from conservative perpetual victim hood.
You don't exactly seem like a person who is in touch with young people but I hate to break to you.....those of us that are secure enough in our sexuality that a rainbow symbol is absolutely non threatening and who think people should be treated with respect regardless of race, gender, country of origin or sexual preference/identity are not a "subset of the population".
We are the majority and that majority is only going to grow as the young generation replaces the old. The sooner you accept that reality the better
And a lot of people take an AR-15 to that company’s product. Yup. That’s what people who care about about about others do. And just who was he “caring about about about” when he shot up all that beer?
As for that last…I have no idea what you’re talking about.
Wtf? Where did you come up with this garbage from my post? I understand marketing and how it influences buying decisions, of both targeted and current customer bases. This is bad marketing which is what my comments were based on. Jesus some of you can't wait to defend your protected class of the day.
LOL, I guess I did somehow get a little carried away with about about ... . And it's not even my favorite word word word.
A different example for you ... say someone destroyed, burned, desecrated the American flag. Who is he or she caring about?
Can you think the flag stuff is a bit too much in your face without being called a phobe of some sort; or are they a pair?
With her pic? Well Belem told it was just one. I'm getting so cornfused.
The all that beer I was referring to was the beer she was paid to advertise and promote.
Belem is correct. It was just a single can. Nothing more. Nothing new for Bud Light to make a special can for their influencers. There are tons of influencers on Bud Light's payroll of all different kinds. She happened to have 10 million followers. Marketing 101. Edit: Why just Bud Light and not Crest, Nike, Instacart, CeraVe and KitchenAid as well?
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What part? My point was that the level of LGBTQ stuff circulating in society, and being bantered about in society has led to lots squabbling over the topic. Lots of political positions taken, and as such we see these backlashes to an advertisement like bud had. (where as in the past at times stuff like that would've flown under the radar)
So in aggregate -- the overall amount of the stuff saturating society right now, not just one instance -- we see these strong responses.
I could imagine stuff like this flying well under the radar -- a niche advertising campaign -- if we weren't so focused on the topic.
Who gives a shit about bud drinkers. Think about it. You are worried about bud drinkers. Are you a bud drinker? Ewww.
Has god gone woke????Not sure why they'd want to bring religion into their marketing, but to each their own. Personally, I've never bought a car based on a commercial anyway.
Eh, if I'm drinking a mass produced American lager, sure. I had a bud the other day.
I also had a barrel aged Old Rasputin the other day. So I do have taste.
Dude, Subaru rocks with the “crowd” you are struggling to understand.
Nope, not a Ford sized market share… yet.
Nobody is going to go out and buy a gay truck and drive it in public.
Ford has lost their minds.
Ahh, the ole Pinto. Haven’t seen one in a while.
Tell me you know nothing about how marketing/advertising works without……
The “reverse flames” Pintos are awesome.
(the flames start at the back of the car, lol)
I’m assuming someone already posted this, but that commercial was from about a year ago, was for a local audience, and was for gay day or week.
and just like that, Ford reels the Boomers right back in!
www.yahoo.com
Ford reverses course on AM radio, will include it in new cars
CEO Jim Farley just vowed to keep the AM radio in both Ford and Lincoln cars for the foreseeable future.
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