Like $35 for the big bottle. Comparable to any top shelf brand. I'm not sure I could pick it out if you gave me a blind test with Absolute, Gray Goose and kettle one, but there is most definitely such a thing as good vodka. The good stuff doesn't have that hair spay flavor and is smooth like water.
All I drink is vodka, minus a few beers here and there, and this has been one of the best (also just $25 a bottle). Russian Standard Platinum. Irina from Irina's in Urbandale got me started on it.