Bowl game sponsorships have jumped the shark
- Thread starter BonzoFury
- Start date
Their best team ever is playing for Pop Tarts.
You can't make this stuff up.
You can't make this stuff up.
Shoot me now...
You're not wrong....but....strangely, I am suddenly craving a cinnamon Pop Tart fresh from the toaster. Dang it...they got me.
They’re not going anywhere so you might as well embrace and enjoy it. 90% of bowl sponsorships I won’t remember, and most of them I don’t even recognize the corporation or have any idea what they do. But I’ll always remember the Pop Tarts Bowl. I think this is hilarious.
I can't afford to waste the ammo right now so you'll just have to wait. In the meantime, I'll add that bowl game sponsors jumped the shark in the 1980s.......................................
I think the point is once it becomes a fact that the overwhelming majority have stopped trying, it's time to take away their toys (i.e. Bowl games).
We've reached that point in time.........
Well, since that’s not going to happen, no use complaining about it.
You are correct, it goes back that far. It makes me wonder if people were paying attention for a generation and a half or so.I can't afford to waste the ammo right now so you'll just have to wait. In the meantime, I'll add that bowl game sponsors jumped the shark in the 1980s.......................................
Did you watch the vid? They toasted a pop tart in the freakin' trophy. This is a new level of absurdity.
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Ad psychology says you will.
Wet brain says he won't.
Not sure how you missed it last year
as a huge isu fan i was drawn in this year
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Goes well with the mayo bowl shenanigans.
Maybe. But at the end of the day, is it really that much more absurd than a bronze pig?
Can’t believe this needs to be explained but Yeah. There’s a great story behind the bronze pig. It’s symbolic of one the oldest rivalries in college football.
The pig also doesn’t have a bacon frier built in. Hey…wait a minute
This may be a “two types of people” thing. In one group are people like OP who see this is yet another round of piss in the bowl tradition cheerios. In the other, you have people like me who realize any non-playoff bowl has become a farcical exhibition, and fully embrace hilariously stupid gimmicks like this.
The winning coach gets to drive the 64 Impala, hit the 3-wheel motion with pioneer speakers bumping while he smokes on a pound.
But see the problem with that is, if given the choice, if it's all the same, you'd put a stop to this just like everyone else.
And if you didn't, then when we do come to put a stop to it, we'll put you down as well.
"Meh, whatever, I guess. Wait did you say put me down?"
You heard me......
Probably added another ten cents to each of my tarts!
But I have to admit, that is quite the piece of hardware!
We’re all well aware that bowl sponsorships have been around for years.
Saw this online. Didn't see anything more recent.
"The Pop-Tarts Bowl sponsorship cost around $2 million, but the brand earned a reported $12.1 million in media exposure from the 2023 game. This was more than six times the amount the brand paid to sponsor the game."
“Welcome to Pop Tarts/Nile Kinnick Stadium, home of the Iowa Hawkeyes!” Has a nice ring to it, doesn’t it? Each season ticket holder will receive a certificate to a FREE Pop Tart at the Homecoming game! Or……..Free Pop Tarts every time the Hawks score 45 points or more…..??? (Or double digit first downs in a game?)
I have never bought a single thing or service based on their sponsorship of a bowl game. Probably because I don’t recognize most of the sponsors or have any idea what products or services they represent. The ones I tend to remember are the ridiculous ones, like pop tarts bowl, so I don’t blame these companies for their ridiculous presentations.
No disagreement. But a trophy with a built-in toaster? As I said, the phrase "jumped the shark" seems apropos.
are you familiar with the expression? It's kind of the same thing.
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Not every bowl can class up the bowl season as awesome as the Poulan Weedeater Bowl did.
