The study’s 9582 participants ranked North American airlines from poor to perfect on a six-point scale. The study used seven “core dimensions” to determine where the flights ranked. Those dimensions are as follows:
Negative press could clearly sway public opinion, too. The study found that on a 1000-point scale, airlines that had negative media coverage in the past year scored a whopping 400 points lower than those that did not.
The study was separated by flight class, with sections for economy, premium economy, and business/first class; this helps ensure people get the best idea possible about the quality of their particular flight. If you’re eager to discover what folk’s favorite flights are, check out the results listed below.
- Airline Staff
- Digital Tools
- Ease of Travel
- Level of Trust
- On-Board Experience
- Pre/Post-Flight Experience
- Value For Price Paid
Negative press could clearly sway public opinion, too. The study found that on a 1000-point scale, airlines that had negative media coverage in the past year scored a whopping 400 points lower than those that did not.
The study was separated by flight class, with sections for economy, premium economy, and business/first class; this helps ensure people get the best idea possible about the quality of their particular flight. If you’re eager to discover what folk’s favorite flights are, check out the results listed below.