The Big East is soon going to be flush with NIL and rev-share cash they don't have to split with big time football like the Big Ten, SEC, etc.
Eventually the B1G/SEC will find a way to end that, but for a few years they are going to have a real advantage in basketball.
The revenue figures seem fairly close for Villanova and Iowa men's basketball if Carver gets back to being nearly filled up, which speaks to the hefty media rights money B1G teams receive.
If you look at the figures from AI, Villanova MBB only netting a couple milion profit from MBB to share with players as NIL. Do they have some type of NIL ticket surcharges? I don't know, but their expenses seem high.
AI says that Villanova MBB is only making $2million profit, so unless they are operating at a loss, I don't think they can exceed B1G revenue sharing which is supposed to be around $3.5 million per school, though each school can choose higher or lower for MBB.
Villanova might do a lot better in donated NIL than Iowa,. I get not much NIL to football, however not much Football revenue coming in either for Villanova. Football is a profit center for AD.
AI says about Villanova MBB NIL
While it's difficult to pinpoint an exact NIL budget for Villanova's men's basketball program, the program's revenue and expenses are reported to the U.S. Department of Education, with the men's basketball team generating $11.4 million in revenue on expenses of $9.4 million.