Aunt Jemima now Pearl Milling Co.

[Menace Sockeyes]

What else did we have besides that, National Geographic, and some scrambled Cinemax movie??

If the best porn you could find scrambled was Cinemax, that’s a pity. You never experienced the joys of the Spice Channel as a teenager. The old TV in my teenage man cave didn’t really scramble the picture or audio either. Just made it black and white, a hum in the audio, and narrow bar along the side. It was like jerking it to an avant-garde film.

 

[torbee]

Is there anything other than a random facebook post that supports the claim that she was one of America's first black millionaires? It certainly could be true, but I've not read that anywhere before (or in a brief search for anything that supports the claim).

I doubt she was one of the “first” black millionaires, but according to this bio, the money she made as the brand spokesmodel was put to good use:



Green was one of the organizers of the Olivet Baptist Church.[11] Her career allowed Green the financial freedom to become an activist and engage in antipoverty programs.[12] She was one of the first African-American missionary workers. She used her stature as a spokesperson to become a leading advocate against poverty and in favor of equal rights for individuals in Chicago.

 

[William Bonney]

It's sad because it's probably true.

 

[SoDakHawk]

I doubt she was one of the “first” black millionaires, but according to this bio, the money she made as the brand spokesmodel was put to good use:



Green was one of the organizers of the Olivet Baptist Church.[11] Her career allowed Green the financial freedom to become an activist and engage in antipoverty programs.[12] She was one of the first African-American missionary workers. She used her stature as a spokesperson to become a leading advocate against poverty and in favor of equal rights for individuals in Chicago.

Maybe be a good idea to keep Aunt Jemima and put a biography of her on the back or side of the box. An opportunity to educate people on a real historical figure that did good. Nah, we can't have that.

 

[Run&Blade]

It's sad because it's probably true.

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Get rid of the brown tootsie pop while they are in a roll. Hate those.

 

[goldmom]

This will solve everything. I'm sure this was high up on black peoples demands. They coming for uncle ben next?

I am actually surprised that Aunt Jemima and Uncle Ben are still around. They are emblematic of a time when they were associated with the term "house darkie" from slave days. If I were a black person I'd be offended.

 

[goldmom]

Maybe be a good idea to keep Aunt Jemima and put a biography of her on the back or side of the box. An opportunity to educate people on a real historical figure that did good. Nah, we can't have that.

Well, you might think that would have helped the Land 'o Lakes folks with the Native American woman on their packaging. She was drawn by an Ojibwa artist back in the 30's.

 

[QChawks]

Quaker knows how to market

 

[goldmom]

Mrs. Butterworth on deck.

I didn't realize Mrs. B was black? I just thought she was a buxom granny.

 

[cigaretteman]

Good. Should have been gone years ago.

 

[joelbc1]

I think Quaker could have forgone the announcement and made the change, and damn few of us would have ever noticed. Thank God corporations feel the need to step forward and do the right thing with press releases.

 

[83Hawk]

Real products that used to exist: Darkie Toothpaste, ******hair tobacco.
There also used to be a small 4 restaurant chain called the Coon Chicken Inn.

 

[Nlghthawk]

Uncle Ben? The guy on the Cream of Wheat box?

Because the rice is white.

 

[BrunoMars420]

https://en.m.wikipedia.org/wiki/Mammy_archetype_in_the_United_States

Makes sense they did this

 

[JRHawk2003]

I dont like the quaker guy either. Get rid of him

 

[Fijimn]

Wasn’t it in the 80s or early 90s that they changed from the mammy persona to a more modern dressed AA woman

 

[Formerly Rockymtnole]

I didn't realize Mrs. B was black? I just thought she was a buxom granny.

Yeah, I don’t actually know her real backstory.

 

[Nole Lou]

That it's appeasement doesn't make it wrong.

The Aunt Jemima story.

That's a good read. Here's the original, which is longer.

https://blackexcellence.com/aunt-jemima-never-pancakes/

Honestly, it's amazing they tried to cling to the brand as long as they have. As that article makes clear, the slave/racist origins aren't an unfortunate side effect, they were the entire point of the branding for ages.

 

[Old_wrestling_fan]

You people are so dumb.

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If that bio is really true, I don't know, I am not an Aunt Jemima expert, isn't then the brand in her name an honor to her?

Is Captain Crunch an affront to all sailors? Or does the Quaker Oats guy demean everyone that goes to a Quaker church?

I am not aware of where the name Aunt Jemima has been used to put anyone down. Has it?

 

[hawkeye54545]

What else did we have besides that, National Geographic, and some scrambled Cinemax movie??

Pro tip: back in the day you could turn the knob around the channel changer until you could watch a grainy cinemax. Horrible quality but eliminated the scramble lines.

 

[HawkRugged17]

 

[INXS83]

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Well, that settles it. They won't be bringing back Sambo's any time soon. They had good pancakes.

 

[Madman_1]

When I was a kid my mom would get mad at me for caressing the glass boobies on the Mrs. Butterworth’s bottle.

Yeah, my wife has an issue with me doing that.

 

[strummingram]

11 words or phrases that are under assault. Hip, hip, hooray, I didn't know the origins of that. I also don't know anyone who says that.
I can't support using Paddy wagon. I mean, it's the Irish, right? They're pretty much all drunks, it isn't even up for debate.
https://www.businessinsider.com/offensive-phrases-that-people-still-use-2013-11

I must be on auto-woke because I never use those terms. I may have said, or use the term Eskimo, but it would be extremely rare. Maybe Eskimo kisses, that's my extent of the word usage.

 

[SoonerBeAHawk]

Damn.

I thought our last chance at improved race relations and ending racism was being led by the Colonel and Mrs. Butterworth.

 

[SpyderHawk]

Maybe Aunt Jemima and Betty Crocker should change packaging for awhile.

 

[Hendy hawk]

When I was a kid my mom would get mad at me for caressing the glass boobies on the Mrs. Butterworth’s bottle.

Wasn't there something about they made the boobs smaller on the bottle?
About a year ago I believe.

 

[BelemNole]

Everything going on and this is what people care about? SMH

 

[lucas80]

So next we have to ban product endorsements by Oprah, Lebron, MJ, Dr. Dre, etc, etc, etc.

Ok.

Are you confusing endorsements with the use of tired stereotypes?

 

[IamHawkeye]

So next we have to ban product endorsements by Oprah, Lebron, MJ, Dr. Dre, etc, etc, etc.

Ok.

No. You miss the point Aunt and Uncle (and Boy) are considered demeaning titles. Aunt Jemima and Uncle Ben were in the kitchen or bringing food to the table set for a white family. . Boy was used for grown men working for a white man. Hayden learned to call his players young men and not boys. I'm sure the" uncles and aunts" were often objects of fondness by the white family, but nevertheless objects.

 

[z_ape]

The caricature certainly is capable of making one think back to a certain era...

But since it's subjective stuff... it doesn't have to actually be a problem.

I'm wondering what most black folk think of Jemima. If it's not realized as a pleasant image, then sure, do away with it. But, say, we had a poll, and it was overwhelmingly positive, maybe it's the folks that think back to that era that need to adjust.

 

[torbee]

No. You miss the point Aunt and Uncle (and Boy) are considered demeaning titles. Aunt Jemima and Uncle Ben were in the kitchen or bringing food to the table set for a white family. . Boy was used for grown men working for a white man. Hayden learned to call his players young men and not boys. I'm sure the" uncles and aunts" were often objects of fondness by the white family, but nevertheless objects.

Exactly.

If a shoe company hired Lebron, changed his name to Ol’ LeRoy McBalljammer, dressed him up in a Harlem Globetrotters uniform with a big Afro on his head, now you’d be closer to making a relevant comparison.

 

[SoDakHawk]

Are you confusing endorsements with the use of tired stereotypes?

Look at what I was quoting. Nancy Green was one of the first black female product endorsers, and she became a millionaire doing it. She participated in the endorsement much the same as Lebron, MJ, etc. today.

So who am I to tell Nancy Green, a black woman, what she should and should not endorse and call her out for being a negative "stereotype"? Who is to say that 100 years from now people won't see MJ's "Jumpman" logo as a negative stereotype that implies black people are only good at sports and should be considered a racist symbol?

 

[torbee]

Look at what I was quoting. Nancy Green was one of the first black female product endorsers, and she became a millionaire doing it. She participated in the endorsement much the same as Lebron, MJ, etc. today.

So who am I to tell Nancy Green, a black woman, what she should and should not endorse and call her out for being a negative "stereotype"? Who is to say that 100 years from now people won't see MJ's "Jumpman" logo as a negative stereotype that implies black people are only good at sports and should be considered a racist symbol?

If that is the prevailing public attitude 100 years from now, they should move on and modernize.

Is this really that hard to figure out, lol?

 

[SoDakHawk]

No. You miss the point Aunt and Uncle (and Boy) are considered demeaning titles. Aunt Jemima and Uncle Ben were in the kitchen or bringing food to the table set for a white family. . Boy was used for grown men working for a white man. Hayden learned to call his players young men and not boys. I'm sure the" uncles and aunts" were often objects of fondness by the white family, but nevertheless objects.

You sure "Uncle" is meant to demean? Here is the most popular Uncle ever...

 

[WisestIowan]

Exactly.

If a shoe company hired Lebron, changed his name to Ol’ LeRoy McBalljammer, dressed him up in a Harlem Globetrotters uniform with a big Afro on his head, now you’d be closer to making a relevant comparison.

That would be a great non PC comedy skit.

 

[CarolinaHawkeye]

That it's appeasement doesn't make it wrong.

The Aunt Jemima story.

So, who is correct, you or fake news @William Bonney?

 

[tarheelbybirth]

So, who is correct, you or fake news @William Bonney?

 

[z_ape]

I don't disagree with you, but it's still necessary and long overdue.

It's easy for a company to send a mass e-mail saying they don't support racism, but how deep are they willing to dig to root it out within their organization? For example, I used to be a partner in a firm that does for CCA, which had a direct hand in legislation that resulted in mass incarceration of black people. Will they be willing to cut ties with CCA?

The people didn't care so the company didn't care. The company is interested in its bottom line.

 

[Joes Place]

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They gon' re-brand those syrup bottles as "Aunt Teefa" and bundle a cloth napkin (wick) and a $0.10/gallon gas credit coupon with each purchase.