Iowa and Minnesota with one national championship in football since World War II. Cherry picking "historical" stats is fun.6 national titles and 6 more conference titles than Iowa doesn't do it for you?
Regarding program strength, current players' memories appear to be about 1 year long. Perfect example is recruits not caring about ISU's historically bad 2021 and very bad 2020.
Very near term, I'd say ISU and Iowa are pretty even and both have solid brands right now; Iowa with a national player of the year, NBA draft picks (possibly 2 lottery picks in 2 years), and Big Ten Tournament Championship in the last few years, ISU with a decent last 1.5 years (overlooking that historically bad year 2 years ago), some Big Twelve Tournament Championships, and NBA draft picks.
Farther out, since say 2000, ISU quite a bit better in the Dance, but overall pretty even. I'll give you Hilton as a better crowd than Carver by a long shot though.
Farther, farther out, Iowa is the better historical program, without question.
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