You would have a valid point if the stock had held steady around $66, but that’s not what happened. The stock fell steadily for the first two weeks after the video went viral, bottoming out at $63.38 (a 5.5% drop). It then rebounded for a couple weeks and is now dropping again.
What exactly is the “narrative du jour”? Because my “narrative” throughout this thread has pretty much been refuting demonstrably false claims.
You mean as more information comes in about the drop in sales and how Bud Light's market share is eroding the stock price gradually falls? No kidding. If the next sales report shows continued drops in sales, or worse dropping, than the share price will fall more and more.
And who's to say it won't rebound again? Will you come back to this thread and admit the ups and downs of the stock are not due to the social media contrived controversy if it does?
Trying to refute and doing it poorly with misleading information.
Of course stock prices ebb and flow for a variety of reasons. And it’s entirely possible that A-B stock will rebound in the near future.
If you consider certifiable facts to be misleading then that’s a Riley problem.
Right, because people stopped buying it BEFORE they knew who she was and that they were going to boycott it.
I consider presenting only some facts and avoiding others that are relevant to be misleading.
Sorry to jump in late, are you suggesting AnBev is seeing this loss in market share for reasons other than this commercial?
DFSNOLE said:
I'm the one being blissfully ignorant? The stock did not fall everyday for two weeks after the she posted the video. Don't come back now and claim "almost every day" now. Tell me, why is AB still considered to be a buy?
Because it's a whale company that will be able to buy itself back into profitability over the long haul.... they are too big to failI'm the one being blissfully ignorant? The stock did not fall everyday for two weeks after the she posted the video. Don't come back now and claim "almost every day" now. Tell me, why is AB still considered to be a buy?
Should Anheuser-Busch Inbev SA (BUD) Stock Be in Your Portfolio?
Should Anheuser-Busch Inbev SA (BUD) Stock Be in Your Portfolio?www.investorsobserver.com
Are you saying this protest could be causing AB to fail if they were allowed to?
It did, actually. 11 days after the video came out the stock price had fallen 5.5%.
They are losing market share. Do I think this will bankrupt AB, no.
Market share is hard to measure in the short term, but Bud Light sales are down about 8% year-to-date compared to the same time last year. Most of that loss is because of the accelerated loss in sales the past 3 weeks. The last year I saw data for, Bud Light did about 4.5 billion in sales, so if the trend continues might be a loss of half a billion or so in revenue.
Unless, of course, those moving away from Bud Light choose another AB product.
Lol - You know Miller/Coors is the same company, don't you?
Yes, and they are up, thats what im saying riley. MILLER/COORS are up while anbev is down.
This is the best article I found. The data is a week old and doesn’t take into account the 26% drop in sales for the week ending 4/29, but does give a little insight into Coors Light and Miller Lite sales. https://adage.com/article/marketing...lvaney-controversy-molson-coors-sales/2492271
Link to the market share data?
So, in other words, nothing. Got it.
You don't market share is determined over months?
You don't think market share is evaluated over a few months? Aka quarterly
You're an idiot who doesn't even know why they're an idiot.
finance.yahoo.com
Correct. The only data available right now is the weekly sales data. Right now MolsonCoors is sitting back and basically enjoying the ride. I honestly don’t think ABInbev has a clue what to do. They placed two high-level marketing executives on leaves of absence, but other than that I think they’re also trying to ride this thing out.
