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Late 1960's Iowa basketball announcers?

I've never personally heard it, so maybe it's just an internet legend I read on one of these boards, but didn't one of those old boys famously say on a critical field goal once upon a time, "the kick is up, it's long enough, it's straight enough... NO GOOD!!"
 
Oh heavens, I was thinking BB when Jud Heathcoat sat on the ball, but I wasn't sure about the year or final score. My bad. I think Iowa won the game in CHA.
Actually, the Hawks lost the game you are thinking of.
 
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