Oklahoma was 8th in the country in the last report with revenues from sports at $ 134 million a year, that puts them $ 29 million more than Iowa brought in for the same period. 2014/2015. For everyone hoping that they break away and sink the Big 12, I ask why would they? They are a football school in a conference that they can win every year, why go to the SEC and have to play Alabama and LSU to make the playoff. Why go the Big 10 and face Ohio State or Michigan. If they go to the Big Easy I mean Big 10, it pulls them from Texas, their major source of talent. I get, a lot of Iowa fans want to see the Big 12 sink, but even if it happened, ISU will not be in the Mac. As I read it today, there are 10 spots open to be filled in the other four conferences, ND takes one if they choose, but why would they, Texas would just go independent like ND in football, so those 10 spots would still be there. Remember this, its not a blog writer or ad's that make the final choice, but the university presidents. Those same people will never take W. Virginia, Okl St. Texas Tech, or Kansas St, over ISU because of there low academic ranking. Football matters, but only to a point. If it was all about football, neither Maryland or Rutgers would be in the Big 10. If the Big 12 goes under, ISU will find itself in either the ACC or Pac 12, neither is a perfect choice, but enough money to keep the program afloat.